Are you trying to attract positive attention to your brand by providing news reporters your press releases? You are not alone, but there are ways to inspire news reporters to share your news releases.I am here to help you learn how.
For starters, you cannot simply send out emails to reporters about promoting your news releases. If you want support from news reporters, you need to grab their attention from the start. To do this, put your contact information at the bottom of any press release and put the important information at the top. On emails it is okay to use an email signature to display your contact information. Reporters will read your contact information. There is no need to make it the first thing the reporters see.
From there, you need a good subject line on your email, not a headline. Reporters see so many emails in their inboxes, you need to catch their eyes. Inside the email, you need to share a topic that you are passionate about and it is timely for reporters to share. Do not give 5+ topics for a reporter to go off. It will just complicate things.
More importantly, you need to offer reporters a local perspective. By having a local stand point, you can give reporters a reason to interview you. The best press releases connect with people by sharing stories about real people.
If you need help creating quality news releases, Fromgirltogirl can create develop your news releases & put those new releases in front of the right reporters. Contact me at firstname.lastname@example.org or call 443-474-3524 for more information.
I am Briana Booker, the Founder of www.fromgirltogirl.com , a lifestyle enrichment Magazine and Public Relations company all about female empowerment and entrepreneurship promotion. I do Professional writing for non-profits, government and the private sector. For each sector, I provide the following services: Social media management. Guerrilla marketing. Event planning. Grant Writing. Proposal Writing. Press Release Writing. Copy Writing. Research and Analysis. Editing. Blogging. Lobbying. If I lack a skill I am a quick learner.